The concept of remarketing is to identify visitors who had earlier interacted with your website or your mobile app, and continuously reaching those people whenever they are online. Remarketing optimizes the visibility and awareness of your products/services to the correct people, thus maximizing your sales opportunities. According to statistics, the website visitors who subsequently see remarketing ads are 70% more likely to convert.
Dot Connect (certified Google partner) shall customize your ad campaign to encourage previous visitors of your website to convert into real customers. That is done thru intelligent ad system that boosts customer re-engagement.
Standard remarketing
attention is focused on the past visitors; i.e. those who have already visited your website or app. We shall customize your ad campaign in a way to make your ad displayed again to such people whenever they are online.
Dynamic remarketing
attention is focused on the products/services that people previously viewed on your website or app. Ads of such products/services are dynamically selected for display again to those visitors whenever they are online.
Remarketing lists for search ads
attention is focused on the visitors who previously interacted with your ad thru Google Search. We shall make your ad appear again whenever such visitor make follow-up searches on Google in the future.
Video remarketing
attention is focused on the viewers who previously interacted with your videos or YouTube channel. We make your ad appear again whenever such people use YouTube and browse Display Network videos, websites, and apps.
Customer list remarketing
We shall upload the available list of your customers contact data, which shall be dynamically matched with people when they sign into Google. We then display to them your suitable ads across all Google products.
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